Years ago, when I first transitioned to green beauty, the liquid foundations I tried were awful. I'm guessing you can relate. They were sticky, or thick and goopy. Sometimes they were like rubbing grease on my skin and other times they clung to dry patches.
I didn't know about all the retailers and brands that I do now, but I also believe that liquid foundations have come a long way since I first started trying to find a non-toxic one.
I've tried just about every green foundation and these are the three are the best of the best. All three of them are made with only natural ingredients and many of the ingredients are also organic. They perform so well, they feel amazing on the skin and the ingredients cannot be beat.
Juice Beauty Phyto-Pigments Flawless Serum Foundation
Formulated by Gwenyth Paltrow and Juice Beauty to provide a flawless coverage. It is vegan & Cruelty Free and there are 10 shades.
Consistency - Thin liquid that is dispensed via a pump.
Coverage - A generous medium with one thin layer, full coverage with two layers.
Finish- lumious and dewey.
Scent - None.
Price $42 / 1oz.
Ingredient Score: A+ (none of concern for me, plus organic!).
Cons: No sun protection, two layers (really, really full coverage) can look like you are wearing makeup.
Pros: The ingredients are fantastic, the coverage is fantastic. It is one of the only foundations that does not settle in my deep forehead lines. Can be conveniently found in many Ulta stores! No need for online shopping...unless you prefer it that way.
The Bottom Line: I think this foundation is a smash hit if you have normal to dry skin. If you have normal to oily skin, this may too luminious after a few hours. This works well for me in cold, dry winter months, but is too dewey for me in the summer. You can see my in depth review and demo here.
Gressa Minimalist Serum Foundation
Organic serum foundation, skin care and makeup in one. Formulated for the product minimalist and the line contains 11 shades.
Consistency - Thin serum dispensed via a dropper.
Coverage - Sheer to nearly full.
Finish - Skin like (really, it melts into your skin!) to matte (not dewey).
Scent - Slight, slight slight clay-like scent that is hardly noticeable.
Price - $54 / 15ml.
Ingredient Score: A+ (none of concern, plus organic!).
Cons: No sun protection, the volume is fairly low for the price. The packaging isn't foolproof. I have spilled mine several times as a result of the dropper bottle.
Pros: It literally makes you look like you have the most flawless, healthy skin imaginable. The foundation covers redness like no other product I've ever used. The broccoli seed oil gives it an almost silicone like texture. It only takes 3-6 drops of the liquid to cover the whole face.
The Bottom Line: This is my favorite foundation, but I use it sparingly on its own due to the price. I LOVE mixing one drop of this with any other foundation to enhance the texture and redness coverage. You can see my in depth review and demo here.
Nu Evolution Complete Coverage Foundation
Formulated with organic ingredients, this baby is pure pigment and loved by makeup artists. The range contains 8 shades.
Consistency - A little thick, dries quickly.
Coverage - Medium to Full.
Finish - Matte.
Scent - Very slight plastic scent when pumped out, but dissipates very quickly. I'm guessing this is from the packaging, not the product.
Price - $47 for 1 oz.
Ingredients: A+ (none of concern, but organic!).
Cons: The texture is a little dry, so it is best to work in sections. No SPF.
PROS: Matte & Organic! It's so hard to find a matte foundation without harmful chemical ingredients. Wonderful coverage. One pump is all I need for my whole face.
The Bottom Line: You can't beat this if you want an organic and matte foundation. You can see me apply this here.
Are you thinking about trying a cream foundation instead? Check out my round-up of the best natural and organic cream foundations right here.